Best Selling Author | Speaker | Certified Risk Manager | Certified Work Comp Advisor

Author of #1 International Best Sellers

Laws of Insurance Attraction   &   Turning Premiums Into Profits

I’ve been working with David for over 10 years, his most recent book completely captures what every business owner needs to know to achieve ultimate success in the insurance world and improve their business operations at the same time!

— Steven A. Stramara, Sr. Vice President, The Seltzer Group

The 10 Laws of Insurance Attraction

As a successful business owner, why would you keep rolling the dice when it comes to managing your insurance program? Constantly frustrating yourself chasing quotes through the broken insurance industry bidding process? Leaving the determination of your premium up to the insurance industry with their “hard” and “soft” market cycles? Only you can answer these questions. But you can take some comfort in knowing that you are not alone.


Nearly 30 years of experience has shown that the most successful business owners do not allow their results to be left to chance. They have found that by better managing their organizations, they become more attractive to insurance companies and earn significantly lower premiums. Using these little known management secrets, they have made their companies more productive, profitable and enjoyable.


Inside these pages you will find out how to stop gambling as the way to reduce your insurance premiums, and learn how to put yourself in a winning position where you ultimately control the game.

Laws of Insurance Attraction

Hit #1 Best Seller on Amazon

in November 2016

Like any other business owner, I turned to several friends to find out who they were insured with.  I was also receiving quite a few calls from agents offering to save me money.  Even my agent at that time, who worked for perhaps the largest insurance agency in the region, was trying to find as many options as he could.  With so many agents promising they could save me money and deliver results, I thought we would be seeing a substantial reduction.  I was wrong.


I was about to take the “best” quote available when a business associate put in contact with David Leng. Because of David’s commitment to resolving our situation, we were able to quickly lower our insurance costs.  First, he found and recovered $86,000 in errors that my old agent allowed to occur over two years, which no other agent saw.  He also made us more attractive to them before he went to obtain quotes on our behalf.  His approach reduced our premium by 41%, in addition to the correcting our premium errors! In two short months, David’s program put back over $200,000 in our pocket.


What you will read in this book, combined with what you should have read in David’s first book, is a road map to overcoming high insurance rates, a kind of GPS for lowering your premiums while raising both the productivity and profitability of your company.  My situation serves as proof that just getting quotes is not enough to manage your insurance program’s costs, that you can do better when you use a better way.  I can tell you this from first-hand experience; if you are an employer and don’t have David Leng’s books in your office, you are putting your company at a serious competitive disadvantage.


Mark Duda, President

Duda Cable Construction, Vandergrift, Pennsylvania

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© 2016 by David R Leng     • David Leng     • 724-307-5364     • david@davidleng.com